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    A visão dos envolvidos para uma comunicação de risco eficiente: investigação metodológica
    (Universidade Federal de São Paulo (UNIFESP), 2020-08-28) Oliveira, Uilians Vieira De [UNIFESP]; Freitas, Juliana Gardenalli de [UNIFESP]; Universidade Federal de São Paulo
    Risk communication is an important step in contaminated sites management. Federal Resolution Conama No. 420/2009 guides the management of contaminated sites and defines risk communication as one of the principles for contaminated sites management. After ten years of this resolution, the management of contaminated sites and risk communication in Brazil are still deficient. This study aimed to identify the main parameters for an efficient risk communication, from the stakeholders perspective, such as representatives of institutions that performed risk communication, environmental agencies, consultancies and those affected by risks. Three different methods were used: documentary research, case study and application of the Q-technique. A documentary survey analyzed nine legislations from five states and a Conama Resolution No. 420/2009. The case study analyzed the risk communication performed at an institution in the Metropolitan Region of São Paulo. The Q-technique is a methodology capable of identifying the point of view of people and their subjectivities, based on the classification of statements according to the degree of agreement. The documentary analysis revealed that risk communication is rarely addressed in national legislation and that there are divergences between laws. The case study demonstrated strategies for risk communication in a specific site. With the Q-technique, five points of view of the research subjects were identified. Factor 1 is related to the importance of trust and transparence in the risk communication process. Factor 2 shows concern about not generating panic and minimizing rumors. Factor 3 rejected the risk communication through printed material and the analysis of the satisfaction of those involved. For Factor 4, it is important to establish partnerships among stakeholders. Factor 5 considers important aspects related to health. Other important consensual aspects such as the need to adequate the language to different audiences and the irrelevance of clarifying what is acceptable risk. In an efficient risk communication, there is appreciation and care for the health of those involved; there is no communication using social networks.